About Local Insights City

Your Trusted Source for Local News

Local Insights City is the go-to platform for hyper-local news, delivering timely, relevant, and impactful stories that keep communities informed and connected. We are committed to covering the events and issues that shape daily life in neighborhoods across North America. Whether it’s updates on local government decisions, school initiatives, new business openings, or public safety concerns, Local Insights City ensures you stay informed about what truly matters in your community. We believe that knowledge empowers communities—helping residents make meaningful decisions and fostering a stronger sense of connection.

Our Name, Our Mission

At Local Insights City, our mission is to provide accurate, real-time local news that strengthens community engagement. We specialize in curating stories that directly impact our readers, offering a platform where local voices are heard and valued. By shedding light on the events and developments that shape neighborhoods, we aim to deepen the connection between residents and the places they call home.

Our Vision

We are redefining how communities stay informed by delivering accessible, personalized, and data-driven local news. Local Insights City is dedicated to empowering individuals and businesses with valuable insights that drive informed decision-making. Our vision is to create a future where staying connected to your local community is effortless, making neighborhoods more engaged, vibrant, and well-informed.

Together, we are building a stronger, more connected tomorrow—one story at a time.

Company Overview

Founded in 2016, Local Insights City  Inc. was created with a bold mission—to bridge the gap in hyper-local journalism by focusing on stories that truly matter to small and mid-sized communities. Over the years, we have grown into a trusted name in local news across North America, dedicated to covering the impactful stories that larger media outlets often overlook. Our editorial team remains committed to delivering meaningful, high-quality journalism that keeps communities informed, engaged, and empowered.

What started as a few city-focused blogs has expanded into a dynamic platform serving thousands of neighborhoods. Through comprehensive reporting and a commitment to journalistic integrity, Local Insights City continues to be a vital resource for residents looking to stay connected to their communities.

Our Roots and Purpose

Since our inception in 2016, Local Insights City Inc. has been dedicated to bringing hyper-local journalism to communities often underserved by mainstream media. By focusing on the events and issues that directly impact residents, we have built a reputation for accuracy, relevance, and fostering stronger community connections.

The Journey So Far

Local Insights City began as a small initiative aimed at filling the gap in localized reporting for smaller neighborhoods. As the demand for community-driven news grew, so did our reach. Today, we proudly serve a diverse range of cities and towns, ensuring that local stories get the attention they deserve.

Key Milestones in Our Growth

  • 2017 – Launched in our first city, delivering in-depth coverage on local governance, events, and community affairs.
  • 2019 – Expanded to 10 cities, solidifying our presence as a trusted regional news source.
  • 2021 – Introduced an advanced digital platform, making real-time local news easily accessible across mobile and desktop.
  • 2023 – Reached a milestone of 1.5 million monthly active users, serving more than 75 cities across the U.S. and Canada.

At every stage of our journey, Local Insights City has remained committed to its core mission—strengthening communities through impactful, accessible journalism. As we continue to expand, we look forward to shaping the future of local news and ensuring every neighborhood has a voice.

Where We Operate

Local Insights City is committed to delivering in-depth news coverage to both major metropolitan areas and smaller communities across North America. With our headquarters based in Denver, Colorado, we maintain a robust network of correspondents and local news teams in various cities, ensuring that the stories we cover remain relevant, timely, and impactful for the communities we serve.

Our Headquarters

📍 789 Lincoln Street, Suite 405, Denver, CO 80203, USA

Our Denver headquarters is home to our editorial, technology, and strategic teams, who work collaboratively to produce high-quality journalism and develop innovative digital solutions that make local news more accessible than ever.

Areas We Serve

Local Insights City provides localized news coverage to cities and communities across North America. Some of our key coverage areas include:

  • Phoenix
  • San Diego
  • Portland
  • Houston
  • Minneapolis
  • Ottawa

Beyond these metropolitan regions, we are dedicated to reaching smaller towns and rural communities, ensuring that no area is left out when it comes to accessing essential local news and updates.

By expanding our reach, we continue to strengthen our mission of keeping communities informed, engaged, and connected.

Meet Our Team

Founders

Michael Reed (CEO) and Emma Collins (Editor-in-Chief) co-founded Local Insights City with a shared vision: to create a news platform that amplifies the voices of local communities often overlooked by mainstream media.

  • Michael Reed – With a background in digital media strategy and over 15 years of experience in developing successful platforms, Michael leads the strategic direction of Local Insights City, ensuring continuous growth and innovation in the evolving world of journalism.
  • Emma Collins – An award-winning journalist passionate about community-driven storytelling, Emma shapes the editorial vision of the company, ensuring that every story reflects the unique perspectives and experiences of the communities we serve.

Key Team Members

  • Natalie Brooks (Managing Editor) – Oversees the editorial team, ensuring that all content is accurate, engaging, and impactful across multiple platforms.
  • Jordan Hayes (Chief Technology Officer) – Leads the development of innovative tools and features that enhance the user experience and optimize digital storytelling.
  • Ava Mitchell (Director of Community Partnerships) – Builds strong relationships with local organizations and community leaders to expand the reach and depth of our reporting.
  • Daniel Foster (Head of Data and Analytics) – Uses advanced analytics to track emerging local trends, ensuring that our content remains relevant and impactful for readers.

At Local Insights City, our team is united by a shared mission—to empower communities with meaningful stories and essential information. Together, we are committed to creating a platform that reflects the diversity, vibrancy, and unique narratives of local life.